Advertise on Michigan Signals

Michigan Signals reaches people actively researching Michigan communities — residents evaluating neighborhoods, nonprofit and foundation staff making funding decisions, business owners assessing local markets, journalists, and civic leaders. Visitors come with a specific county in mind and a real question to answer. Sponsoring a county dashboard puts your organization in front of that audience in a directly relevant context.

Ad Placements

All advertising appears on county dashboard pages. Each dashboard offers five placements.

Hero Sponsor Strip

Inside the page header — "This dashboard is sponsored by" with your logo. Above the fold. One per dashboard.

Top Leaderboard

Full-width banner immediately below the header.

In-Content Leaderboards (×3)

Full-width banners placed between data sections as visitors scroll through the dashboard.

Sponsorship Packages

All packages are month-to-month. No long-term commitment required.

PackagePrice
Individual Leaderboard$20–$35/mo

Single leaderboard placement on one county dashboard.

County Hero Sponsor$75/mo

"This dashboard is sponsored by" strip with your logo inside the hero on one county dashboard. Above the fold, exclusive per county.

Leaderboard Bundle$100/mo

Top leaderboard + 3 in-content leaderboards on one county dashboard.

Full County Takeover$150/mo

All 5 placements on one county dashboard — hero strip + all leaderboards. No competing ads on the page.

Statewide Hero Sponsor$150/mo

Hero sponsor strip across all live Michigan Signals county dashboards. One exclusive statewide sponsor. Expands automatically as new counties are added.

Creative Specs

Hero Sponsor Strip: Logo (PNG or SVG, white or light version recommended) + optional tagline up to 60 characters.

Leaderboards: 728×90px desktop / 320×50px mobile. JPG, PNG, or static GIF. Max 150KB.

Don't have a creative? We'll design a simple leaderboard for a one-time $50 fee.

Editorial Independence

Advertising does not influence our data, methodology, or editorial decisions. All sponsored content is clearly labeled. We do not accept advertising from sources that conflict with our mission of providing accurate, neutral community data.

Get in Touch

All sponsorships are reviewed manually. Email us to discuss availability and get started.

info@michigansignals.com

Or use the contact form